10 Easy Steps to a Useable Website
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Building a useable website can seem daunting. Here is a quick guideline to help you on your way.
1.It's all about your content
To get your website listed appropriately the content of your website needs to be nested between the tags. This way it gets read by the search engines. Your content also needs to be unique and get your point across.What is it about your product or service that is better and different from your competitions. This is called your usp or unique selling proposition and should be conveyed clearly and immediately upon hitting the page.
2.Make effective use of your title and description tags
These are your two most important tags when it comes to referencing your page content. Meta keywords rarely have any impact what so ever on your pages listings.
3.Make sure content is well formatted
It is very important to break up your content with italics, bold text, bulleted lists, etc. Well formatted content makes your pages more accessible to visitors but the search engines also. Visitors scan across your page rather than read it so it makes sense to format your page so it can be browsed yet still convey your message.
Having proper programming in place is quite simply a must. Web standards have changed substantially over the years and it is important to make sure your pages validate both HTML and css.
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