Search Engine Tricks

  Homes arrow Search Engine Tricks arrow Sneaky (But Legal) Places To Insert Keywords ...
 Webmaster Tools
 
Base64 Encoding 
Browser Settings 
CSS Coder 
CSS Navigation Menu 
Datetime Converter 
DHTML Tooltip 
Dig Utility 
DNS Utility 
Dropdown Menu 
Fetch Content 
Fetch Header 
Floating Layer 
htaccess Generator 
HTML to PHP 
HTML Encoder 
HTML Entities 
IP Convert 
Meta Tags 
Password Encryption
 
Password Strength
 
Pattern Extractor 
Ping Utility 
Pop-Up Window 
Regex Extractor 
Regex Match 
Scrollbar Color 
Source Viewer 
Syntax Highlighting 
URL Encoding 
Web Safe Colors 
Forums Sitemap 
Weekly Newsletter
 
Developer Updates  
Free Website Content 
 RSS  Articles
 RSS  Forums
 RSS  All Feeds
Write For Us 
Contact Us 
Site Map 
Privacy Policy 
Support 
 USERNAME
 
 PASSWORD
 
 
  >>> SIGN UP!  
  Lost Password? 
SEARCH ENGINE TRICKS

Sneaky (But Legal) Places To Insert Keywords For Higher Rankings
By: Developer Shed
  • Search For More Articles!
  • Disclaimer
  • Author Terms
  • Rating:  stars stars stars stars stars / 0
    2004-08-16

    Table of Contents:

    Rate this Article: Poor Best 
      ADD THIS ARTICLE TO:
      Del.ici.ous Digg
      Blink Simpy
      Google Spurl
      Y! MyWeb Furl
    Email Me Similar Content When Posted
    Add Developer Shed Article Feed To Your Site
    Email Article To Friend
    Print Version Of Article
    PDF Version Of Article
     
     

    SEARCH DEV MECHANIC

    TOOLS YOU CAN USE

    advertisement

    Sneaky (But Legal) Places To Insert Keywords For Higher Rankings
    by Diane Hughes

    The battle for high search engine rankings rages on! The engines themselves continually make changes which makes our jobs, as Web site owners, much more difficult. But, one thing has always remained the same... Keywords.

    Search engines still read text. That text still has to be relevant to the site. Keywords are text and must be placed strategically throughout your site. Those keywords within the text are still the determining factor on how high you go up the search engine ladder.

    While many engines now place no relevancy whatsoever on the keyword META tag itself, there are still plenty of places - legal ones - to insert keywords in order to boost your rankings.

    Keep this list handy when writing copy for your site pages. It will help you get the biggest bang for your search engine buck.


    1. In your URL.

    Putting a keyword or keyphrase within your URL (domain name) counts for major points!

    2. In your page link names.

    Rather than using a link in your navigation bar like "services", add a keyword to that page link. If you are a marketing consultant, you could put "marketingservices" instead.

    3. In links throughout the copy.

    This uses the same principle as above. Instead of writing a paragraph about your testimonials and linking to a page named "testimonials", create a link to a page named "marketing successes" (or some other powerful keyphrase).

    4. In the "title" and "description" tags.

    The title and description tags are still widely read and used by engines. Be sure both are enticing and contain keywords because some engines use them interchangeably.

    5. In the copy itself.

    The "optimal" copy length for search engine compatibility is between 250 - 350 words. Why? Because that gives you enough room to use the keyphrases repeatedly and still make sense! You should have about a 3% ratio of copy to keywords.

    6. In ALT tags.

    ALT tags are those little bits of copy that pop up when you hold your mouse over a graphic or picture. Search engines read those - because they consist of text. Use keywords in the descriptions you assign to the images on each page. WARNING: Be VERY sure that the description in the ALT tag goes with the image. Otherwise you could be banned for "keyword stuffing."

    Last little trick ... get one or two heavyweight keywords or phrases in all 6 places above. It's hard to do, but the results are tremendous!

    By taking advantage of these sneaky - but legal - places to insert keywords, you stand a better chance of getting one of those coveted "Top 10" slots on the major engines. You also stand a darn good shot at increasing traffic to your site!

    ------------------------------
    Diane C. Hughes * ProBizTips.com

    FREE Report: Amazingly Simple (Yet Super Powerful)
    Ways To Skyrocket Your Sales And Build Your Business
    Into A Tower of Profits! == http://madmarketer.com/diane

    DISCLAIMER: The content provided in this article is not warranted or guaranteed by Developer Shed, Inc. The content provided is intended for entertainment and/or educational purposes in order to introduce to the reader key ideas, concepts, and/or product reviews. As such it is incumbent upon the reader to employ real-world tactics for security and implementation of best practices. We are not liable for any negative consequences that may result from implementing any information covered in our articles or tutorials. If this is a hardware review, it is not recommended to open and/or modify your hardware.

    More Search Engine Tricks Articles
    More By Developer Shed

       

    SEARCH ENGINE TRICKS ARTICLES

    - Time for Your Site`s SEO Tune-up?
    - The Basic Parts of an SEO Campaign
    - Dynamic Content Still Challenging for Search...
    - Google`s Panda Update at One Year Old
    - Why Links Don`t Count Instantly
    - Check Your Code for SEO Issues
    - To Be an SEO, Start With What You Know
    - Don`t Worry About Bad Inbound Links
    - Guard Your Google Places Listing
    - Overlooked SEO Tricks
    - A Simple Long Tail Keyword Strategy
    - Writing for the Long Tail
    - Choosing and Using Keywords
    - Seven More SEO Myths That Can Hurt Your Sit...
    - Google Tips and Tricks

    Developer Shed Affiliates

     



    © 2003-2019 by Developer Shed. All rights reserved. DS Cluster - Follow our Sitemap