Monetize Your Web Site with Google AdSense
by Herman Drost
Why would you want to earn a few cents or dollars per click
from displaying Google AdSense ads on your web site? Can
you really make good money from this source of revenue?
Well, multiply those clicks for every page on your web site
and you will build a monthly residual income with very
little effort.
What is Google AdSense?
Here is an excerpt taken from Google's FAQ:
"Google AdSense is a fast and easy way for website
publishers of all sizes to display relevant, text-based,
unobtrusive Google AdWordsT ads on their website's content
pages and earn money. Because the ads are related to what
your users are looking for on your site, you'll finally
have a way to both monetize and enhance your content
pages".
How much you earn per click depends on how much the
advertisers are willing to pay. If the keywords the
advertiser has chosen are in high demand you could receive
several dollars per click. Alternatively low demand
keywords will yield a few cents per click.
How does Google AdSense work?
1. Sign up for a new Google Adsense account at
https://www.google.com/adsense. It only takes a few
minutes.
2. Once your site has been accepted (usually within one
day) you will receive a snippet of code to include on your
web pages. You can insert this code on as many pages or web
sites as you like. Google AdWords will start appearing
almost immediately.
3. You earn a few cents or a few dollars per click when
someone clicks on the Google AdWords displayed on any of
your web pages. Don't create revenue falsely by
repetitively clicking on your ads. This will result in
Google penalizing or possibly eliminating your site. You
may also lose the money you already earned.
4. Viewing your stats - you can check your AdSense earnings
anytime by logging into your web-based account. Here is
what you will see:
Impressions - how many times Google AdSense ads have been
displayed on your Web page.
Clicks - the number of times an ad is clicked.
Clickthrough rate - the percentage of times an ad is clicked,
out of the total number of impressions.
Your earnings - how much you have earned from Google so far.
5. Google will send you a check every 30 days when you earn
$100.00 or more. You will also receive payment at the end
of the year, regardless of your account balance.
Who is Google AdSense for?
Content-based web sites - google advertisers want their ads
on web pages that contain highly targeted keywords. This
enables the Google search engine to easily spider the site,
plus engage the visitor in the web page content. This
better prepares the visitor's mind to then click on the
Google AdWords ad.
Theme-based web sites - create a web site that focuses on
highly targeted keywords. These should be keywords that are
often searched for (high demand) but don't have too many
competing web sites (low supply). For more information on
this topic read my article ""How to begin to make
money online" (http://www.isitebuild.com/moneyonline.htm).
How to increase your AdSense earnings
1. Choose one topic per page - write content for your topic
with a few targeted keyword phrases. Google will then serve
ads that are more relevant resulting in higher clickthroughs.
2. Use white space around your ad - this will make your ad
stand out from the rest of your page so visitors can easily
view it. Google also provides different colors for your ad
so it will harmonize with the web page color.
3. Test out your ad placement - Google recommends using the
vertical skyscraper format that runs down the side of your
page for optimum results. Try testing both horizontal and
vertical formats over a period of time to see which format
gives you the best results.
4. Create more content-based pages - expand the theme of
your web site by creating pages that focus on your keyword
phrases. Optimize those pages for the search engines. This
will not only attract traffic to those pages but make them
more relevant for Google AdWords to be displayed.
5. Site Built It
(http://buildit.sitesell.com/webselling83.html) - the
perfect tool for creating lots of Adsense Revenue. Site
Built It provides all the tools necessary to quickly create
keyword-rich web sites that rank high in the search
engines. This will produce a flood of traffic to your site
of highly targeted visitors.
My Personal Experience - "Since I added Google AdSense ads
to the article pages on my web site last month
(http://www.isitebuild.com), I have earned a nice residual
income. Since this extra revenue was unexpected, I am
grateful that I took the time to implement the Google
AdSense program".
Conclusion - give Google AdSense a try by writing
keyword-focused pages based upon the interests you are
passionate about. You will not only enjoy writing about
them, but earn some extra cash as well.
Resources
Google AdSense FAQ
https://www.google.com/adsense/faq#start1
Site Built It
http://buildit.sitesell.com/webselling83.html
**************************************************
Herman Drost is the author of the popular ebook
"101 Highly Effective Strategies to Promote Your Web Site"
http://www.isitebuild.com/web-site-promotion
Subscribe to his "Marketing Tips" newsletter for more original
articles. mailto:subscribe@isitebuild.com. You can read more
of his in-depth articles at: http://www.isitebuild.com/articles
**************************************************
| DISCLAIMER: The content provided in this article is not warranted or guaranteed by Developer Shed, Inc. The content provided is intended for entertainment and/or educational purposes in order to introduce to the reader key ideas, concepts, and/or product reviews. As such it is incumbent upon the reader to employ real-world tactics for security and implementation of best practices. We are not liable for any negative consequences that may result from implementing any information covered in our articles or tutorials. If this is a hardware review, it is not recommended to open and/or modify your hardware. |
More Search Engine Tricks Articles
More By Developer Shed
 developerWorks - FREE Tools!
|
<a href="http://zeus.developershed.com/shonuff.php?blackbird=3853&zoneid=442&source=&dest=http%3A%2F%2Fwww.ibm.com%2Fdeveloperworks%2Fspaces%2Fjazz%3FS_TACT%3D105AGY31%26S_CMP%3DDEVSHED&ismap="><img src="http://images.devshed.com/corp/img/news/jazz01.gif" alt="developerWorks Jazz space" align="left"></a>You've heard the buzz about Jazz... want to know more about it from a developer's perspective? Check out the Jazz space on developerWorks. This space is an up-to-date resource for developers, including technical information about Jazz and products built on Jazz, like Rational Team Concert Express. The Jazz space includes content from a wide variety of sources, including links, feeds, and comments from experts.
FREE! Go There Now!
|
|
|
|
CakePHP is a stable production-ready, rapid-development aid for building Web sites in PHP. This "Cook up Web sites fast with CakePHP" series shows you how to build an online product catalog using CakePHP.
FREE! Go There Now!
|
|
|
|
Download a free trial version of IBM DB2 9.5 for Linux, UNIX, and Windows. DB2 9 is the result of a five-year development project that transformed traditional (static) database technology into an interactive data server that merges the high performance and ease of use of DB2 with the self-describing benefits of XML.
FREE! Go There Now!
|
|
|
|
Visit IBM developerWorks to download IBM DB2 Express-C 9.5, a no-charge version of DB2 Express 9 database server. DB2 Express-C offers the same core data server base features as other DB2 Express editions and provides a solid base to build and deploy applications developed using C/C++, Java, .NET, PHP, and other programming languages.
FREE! Go There Now!
|
|
|
|
Analysts, architects, and developers who have existing COBOL or PL/I skills and want to extend those skills to deploy new workloads on the mainframe can use the IBM Enterprise Modernization Sandbox for System z to find hands-on walkthroughs of common real world scenarios. The scenarios provide examples of how to rapidly design, create, assemble, test, and deploy high-quality Web, Web services, portal, and SOA applications for IBM CICS, IBM IMS, and IBM WebSphere Application Server.
FREE! Go There Now!
|
|
|
|
Join this Rational Talks to You teleconference on November 29 at 1:00 pm ET to participate in an interactive discusssion with Grady Booch around architecture and reuse. Get your questions answered!
FREE! Go There Now!
|
|
|
|
Get a free trial download of the latest version of IBM Rational Tester for SOA Quality V7.0.1, a functional and regression testing tool that enables the creation, comprehension, modification and execution of testing GUI-less Web services.
FREE! Go There Now!
|
|
|
|
You can now evaluate IBM Rational Asset Manager V7.0 online without installing or configuring it on your own system! Rational Asset Manager helps create, modify, govern, find, and reuse any type of development assets, including SOA and systems development assets. Rational Asset Manager helps you reduce software development costs and improve quality by facilitating the reuse of all types of software development-related assets. Visit developerWorks to learn more about this product and register to explore its capabilities online.
FREE! Go There Now!
|
|
|
|
In this webcast, you'll get an introduction to the eXtreme Transaction Processing (XTP) features of WebSphere Extended Deployment and the common architectural traits required by XTP applications. See how WebSphere Extended Deployment's ObjectGrid feature provides a state-of-the-art infrastructure for hosting XTP applications.
FREE! Go There Now!
|
|
|
|
Join this webcast to learn how IBM Rational's Functional Testing solution enables you to implement automation your way, at your pace, with your existing staff. In this webcast, you’ll learn how you can eliminate redundancy of manual test scripts, reduce errors, and increase test coverage through test automation. After this presentation you will understand how IBM Rational Functional Testing solution can streamline your manual testing and make test automation easily attainable.
FREE! Go There Now!
|
|
|
|
All FREE IBM® developerWorks Tools!
|
