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SEARCH ENGINE TRICKS

Learning About Search Engine Optimization: What Is It?
By: Ashton Dixon
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    2007-08-14

    Table of Contents:
  • Learning About Search Engine Optimization: What Is It?
  • The same key...
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    Learning About Search Engine Optimization: What Is It?


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    Before you even think about setting up a website, you have to understand the term search engine optimization and its importance.When you set up a website with the intention of selling a product or service, you have to be able to draw traffic to your website or it's not going to perform the job that you intended for it to perform. The process is not as simple as building a website and expecting everyone to find it. In order for potential customers to find your website, they must be able to locate it during a search, and that's where search engine optimization comes into the picture.

    You already know, or should, that once you build a website and upload it to the web, you then have to submit that website to the various search engines in order for anyone to find it when they are conducting a search. You probably also know the importance of Meta Tags in order for those search engines to be able to list your site so that it does come up in a search. What some new web builders do not realize is how search engine optimization works and its importance. Search engine optimization or SEO involves the placement of a sequence of keywords that are part of the text on your website. They are placed within the website to meet a certain density requirement, usually 1.5%-3% depending on the needs of the website owner.

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