Google Analytics For Better Search Engine Marketing
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Google Analytics for SEM: Urchin visitor tracking is now renamed 'Google Analytics' and is available to everyone for free!For those of you lucky enough to have signed up in the early stages, Google Analytics will open up a world of information you probably never knew about visitors on your site. For those not so lucky, you'll have to wait till Google gets their act together and reopens the doors for new sign-ups to the analytics system.
Why you need Google Analytics website visitor tracking
Google Analytics provides free information about the way visitors to your site interact with it. It is an invaluable tool that all webmasters should use if they don't already have some form of visitor tracking solution in place. Here's 10 reasons why you need Google Analytics on your site:
1. It is free. And it offers just as much if not more functionality than most expensive visitor tracking solutions!
2. You need Analytics to understand how visitors use your site
3. You can identify where visitors leave your check-out or sign-up process and modify it to prevent losing leads
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