Google Adsense
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I don't recall ever having written about Google Adsense before and given the amount of publicity that Adsense has received over the past few months, I did kind of assume that everyone knew what it was all about.It would appear though that I was wrong....
Following my offer earlier in the week (if you missed it, you can find out more by clicking the link at the bottom of this article), I received a number of emails from people all with different questions about what Adsense was, how it worked and how it could benefit individual website owners.
So let me explain..... :-)
Google Adsense basically allows any website owner to act as an affiliate for Google by displaying Google's paid 'Adwords' adverts on their own website. If you are not familiar with Adwords, just do a search on Google - the boxed results down the right-hand side are Adwords and every time you click on one of them, the owner of the site being advertised gets charged a set amount. The exact amount of the charge depends on how popular the keyword is that you searched for and a few other factors - without going into too much detail, you just need to be aware that this charge can be anywhere from 5cents to several dollars.
If you sign up for an Adsense account (which is completely free - more details from the link at the very bottom of this page), you are able to place the same adverts as are shown on Google's search results pages on your own website pages. But the real beauty of the system is that Google will only show adverts that are relevant to the content of your page. They do this by crawling your web page automatically before displaying any adverts.
Next: This allows Google... >>
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