Crafting Perfect Keyword Phrases - How-Tos and Numbered Lists
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Some of the best keyword phrases, the most popular, contain the words “how to.” Internet traffic often searches for information using these two little words (how to make money, for example). Create content which explains and informs, content containing this key phrase, and you’ll have a fairly simple way to achieve high search engine listings.
Internet traffic also likes numbered lists with their content. For instance, Top 10 Fishing Lures, Five Reasons You Need Fishing Lures. These types of articles are broken down very simply for readers, making them easy to understand and process. Internet traffic rarely lingers on pages (there’s simply too much to see), so try to keep your paragraphs short and skimmable to make them easy to read and comprehend.
Perfect Keyword Phrases
The best keyword phrases are short, simple and help reflect what’s on your site. Search engines will scan an entire page for relevancy and then rank everything accordingly. If you have a single paragraph on fishing lures, for instance, you aren’t likely to get good results for that page when that phrase is searched. Instead, infuse content with keywords and phrases which all pertain to the topics you want to cover with your site. Keep everything cohesive and your message basic throughout, as this gives you a better chance of scoring with searches.
Perfect keyword phrases will reflect what the piece of content is about in a very short, straightforward way. When traffic searches for information on your topic, what you’ve written should appear in their results. So…how will you know if you’re doing what you should?
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