As Search Engines Grow Smarter Will You - Nevertheless, Google and...
(Page 2 of 8 )
Nevertheless, Google and other search engines closely guard their Search secrets. Their constant tweaking compels smart webmasters to not rely on keyword strategy alone. Your site must be prepared to weather the ensuing fallout from any change in web-crawler browsing instigated by their engineers in those far-off, unseen laboratories. Any quest for keyword perfection is folly by nature, since that success is fleeting.
Search engines take link relevancy into account when ranking webpages. As a search engine optimizer it's important for you to keep your "white hat" on. This means, for the uninitiated, that instead of spamdexing or deceiving the search engine through trickery, you employ ethical means to achieve ranking. Crime doesn't pay in the search world because deceptive sites get shown the door and no site can afford to pay that price.
More Search Engine Tricks Articles
More By Jase Dow