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SEARCH ENGINE TRICKS

A Little Google Adwords Secret To Double, Even Triple Your Lead Generation Conversion.
By: Carl Sorensen
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    2006-02-22

    Table of Contents:
  • A Little Google Adwords Secret To Double, Even Triple Your Lead Generation Conversion.
  • Generating HIGH CTR...
  • Go big or...

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    A Little Google Adwords Secret To Double, Even Triple Your Lead Generation Conversion. - Generating HIGH CTR...


    (Page 2 of 3 )

    Generating HIGH CTR is absolute necessity for a successful lead generation campaign if you want to increase your keyword positioning for LESS money. The average adwords user will never see a consistent CTR over 1 - 4% because they have poor campaign organization.

    Problem #2. You have too many keywords, Not Enough Landing Pages!

    You see... Once you get your keywords organized and compiled into their own individual ad groups you are now going to need several more and different landing pages.

    Why you ask...? It's simple... Since we have now created new adwords ads to target our very specific keyword groups we are going to need landing pages to match them. If you can target your landing pages to the keywords that you are using in your ad campaign you will be presenting the visitor with much more relevant information. If your Google ad and landing match their keyword query exactly then your chance of conversion is going to much higher. The searcher feels you have what they are looking for.

    And yes... In some cases this simple little lead generation conversion trick will easily double, or triple your previous conversion rates! Many adwords users will tell you that this technique is as simple as using the keyword on your landing page a few times... That would ring true if you want to maybe increase your conversion by just a little bit...

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