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SEARCH ENGINE TRICKS

8 ways to build a really bad web site for Search Engines
By: Jase Dow
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    2005-04-10

    Table of Contents:
  • 8 ways to build a really bad web site for Search Engines
  • If your competitors...
  • In addition to...
  • It is still...
  • If you want...

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    8 ways to build a really bad web site for Search Engines - In addition to...


    (Page 3 of 5 )

    In addition to this create a well-written objective Meta description for each page, and list your Meta Keywords. These keywords should also reflect the content on your web page. Leaving these 3 things out, or doing them badly can be disastrous. The impact of Meta tags on rankings may vary from engine to engine, but without them your pages could be ignored. Most HTML editors allow you to easily insert Meta Tags into your web page and it only takes a few moments to add to a page. So there are no excuses. Make sure you have good Title tags, Meta Description and Meta Keyword tags on your pages today!


    Bad Move 5: Use lots of JavaScript

    Search engines have a few problems understanding JavaScript in pages. At the best of time they struggle with it, at worst they may even ignore it. On its own, it can be an unreliable way to make web site navigation. If you must use JavaScript for your navigation make sure you have some alternative ways to get to pages by using HTML text links at the bottom of the page. If you have a large amount of JavaScript think about linking to it as a separate JavaScript file.


    Bad Move 6: Donít have sites linking to yours

    Unless you want your web site hidden from the outside world you want to be found right? Well search engines ideally find a new web site by following a link from another site. This happens when people link to you and this kind of underpins the Internet. By having sites link to you search engine crawlers will find your web site and you never need to submit your web site to the likes of Google.

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