5 Simple Steps to Great Search Engine Rankings - Work to ensure...
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Step Five: Work to ensure anchor text from incoming links contains your main theme.
When other websites link to you, try to get them to use the keyword phrase for the webpage they are linking to as the anchor text. This is not always possible and that is ok. You simply want to try and get as many links on target as possible. Not all links need to go to your homepage because having incoming links to a webpage within the website is beneficial also.
It is possible, I believe, to go certifiably insane trying to deal with the all the information out there on search engine positioning. Everyday the game changes as search engines alter the way they rank listings. Can you do more to improve your rankings? Yes, but I have listed the more powerful items. Following the above, especially the link steps, will help you build a solid foundation that will withstand the changes—and keep you out of trouble.
Getting listed in the search engines and some directories takes time. Changes and new listings can take weeks to a few months to appear. The best way to get your website in a search engine is to let the search engine find you.
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