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SEARCH ENGINE TRICKS

5 Simple Steps to Great Search Engine Rankings
By: Jason A. Martin
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    2006-10-16

    Table of Contents:
  • 5 Simple Steps to Great Search Engine Rankings
  • The title of...
  • Utilize the written...
  • It is more...
  • Work to ensure...
  • Do not waste...

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    5 Simple Steps to Great Search Engine Rankings


    (Page 1 of 6 )

    Having your website rank well in the major search engines is crucial to a successful Internet business.However, the information on doing so, which abounds on the Internet, can be perceived as complex and contradictive. Many website owners end up overwhelmed by all the data and simply quit and move on to other areas of promotion. By following the handful of steps presented in this article you will be well on your way to solid rankings.

    Primer

    Each webpage is its own unit, which has its own title and theme. A theme is most commonly referred to as keywords or a keyword phrase. The theme should be based on the most dominant data for that webpage. Therefore, if you have a webpage that lists ten types of coffee cups, “coffee cups” would be the likely choice for the theme. However, if the theme is too general then you should work to compact it as there will be far too many results in the search engine to contend with. Perhaps your webpage lists ten types of coffee cups which all have American symbols on them. Two of the various possible themes would then be “American coffee cups” and “patriotic coffee cups”. To determine if a theme might be too broad, search for the theme at a popular search engine and see how many results come up. It is typical to see up to a few million results for any theme. However, one hundred million results would be extremely high and a different theme should be chosen.

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