2 Powerful Ways To Capitalize on Your Search Engine Traffic - Use sub headlines...
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(f) Use sub headlines to break your mini-site sales copy into
chunks of information to make it well organized and more
(g) Use power words to make your sales copy more effective.
Words like discover, exclusive, proven, secrets, guaranteed,
limited-time, results-fast, quickly, easily etc...are simple
little words that can have a dramatic influence on your sales.
(h) Give bonuses or discounts for a limited-time. Put the price
of the bonuses and offer genuine discounts.
(i) Use a Post Scriptum(P.S) - This is used at the end of your
sales letter to re-state the product benefits and what will
happen if these people don't order today or how your product
will make their lives better.
(j) Be brave and put your own picture on your site. This seems
to be rather banal but putting your photo on your site makes
you more credible. Remember trust is important when doing
business on the Internet. People like to know they are dealing
with a real person instead of a machine.
(k) Use a clear call-to-action eg "Click here now", "Click here
now to take advantage of this limited-time offer" or "Click here
now to get your discounted copy". This is very important. Don't
expect your visitors to take action by themselves. If you have
done everything right and forget about including a strong
call-to-action, don't be surprised if you see your conversion
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