10 Facts About Search Engines
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As you well know, getting a good listing on the search engines can really help get some good, quality traffic to your site.
But how do you get a good listing? That's the million dollar question.
Rather than explain how search engines select the top sites or how to trick them into listing your site in the top 10, let's learn some of the facts about search engines.
Now in case you're wondering why I don't just give you the 'magic' formula or algorithm for getting a good search engine placement I'll give you:
Fact Number 1: Search engines change their formula frequently in an attempt to keep quality sites at the top of the listing. They do this because of all the attempts to 'trick' or 'fool' them and, to stay popular with their users, they need to list the most relevant sites first.
Fact Number 2: Every search engine has it's own formula for determining the sites and the ordering of the sites it will list. And even though they all use many of the same factors in their formulas, there is no 1 formula that will work for all of them.
As for giving you some of the tricks that others have tried to use to get good search engine placement, I'll just say that the tricks that have worked in the past like using misleading meta tag keywords and embedding hidden keywords don't work today and the new tricks like creating lots of 'spam' sites using automatic search engine page creators won't be working much longer.
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