Your Existing Customers Are The Fastest, Easiest Way To Explode Your Profits - There is one...
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There is one additional term associated with customer value that you should also be family with and that is Total Customer Value (TCV). You can think of total customer value as the lifetime value of a customer plus the value of the number of new customers they refer to you. Thinking of customer value this way will encourage you to develop some sort of referral system to encourage customers to refer their friends, family, or business colleagues to you. Realizing what the LTV of your customers is will help you determine how much you should be willing to spend to acquire referrals from your customers realizing that referral leads are your best leads with the highest level of conversion to active customers.
Treat your customers right, follow up with additional back-end product offers and establish a referral system and watch your business growth accelerate at lightening speed.
About the Author:
George Dodge offers a free Magnetic Marketing CD by consultant Dan Kennedy "Amazing Advertising, Sales & Marketing Techniques Proven To Boost Your Sales & Profits By 100% To 500% -- FAST!." Get yours today.
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