The Top 10 Powerful Tools for Growing Sales Through Creating Connection
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Your mission as a business owner is to develop a marketing strategy which offers your potential clients/customers a way to improve their situation in a certain way, solve a problem, provide more value, or open new opportunities for them which will motivate them to pick up the phone and buy from you.This requires that the focus of your marketing plan be placed on your customer…NOT ON YOU! Taken from The 90 Day Marketing Marathon Blunders from A to Z these ten powerful tools will support you in creating meaningful connections with your clients/customers and providing real time solutions to their challenges of the today.
1. Custom Assessments.
By using a tool such as Assessment Generator you can build custom assessments which will allow the visitors to your website the opportunity to engage with you while providing value which is memorable. With Assessment Generator you as the business owner will receive the basic results of the survey to see if clients are where they want to be in their lives or their businesses. For an example of a custom built assessment enter here.
2. Online Survey Tools
A well designed online survey can greatly empower business, academic, and charitable organizations by finding out quickly what is on the minds of your current and prospective customers/clients. Creating an online survey can be extremely simple and convenient with a free survey tool such as Advanced Survey or Zoomerang. By designing a survey and sending this to your database, you can poll targeted groups quickly and in detail while obtaining real time results.
3. "Feedback" Hot Links.
As you update your website, author articles, or launch new products and services, add a “feedback hot link” to your site or to your e-mail signature. This link can state "Send me feeback" or "Send me your comments" and will automatically link to an e-mail which can be used for your website visitors to provide you with insight into what is working and what is not with your products and services.
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