How important is the research process to creating a really successful web marketing piece? The process of creating great sales copy is 70% research and 30% writing. The secret to writing copy that breaks all performance records is research, research, and more research. You can't afford to take chances. If you really want to make your sales piece, and your business, as successful as possible, it’s crucial that you master the simple process of good research.
A veteran of the Internet since the early 90's, Greg Ray writes quality content, is an on-line marketer and web designer for various websites.
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