Recipes For Online Failure And Success - Defining The Niche - Websites and article...
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Websites and article directories that take the decision to focus their presence on a "niche" will always outperform the website and article directory that tries to be "everything to everyone".
DECIDING ON THE NICHE
It is hard sometimes to pick your niche.
Honestly, you should try to pick a niche that is consistent with what you enjoy.
There is no point in creating a website that you will not enjoy managing. If you pick a topic that bores you, your website will soon bore you, and you will slowly begin to let it fall to neglect.
I know a lady who has built a successful internet business around her love for kitty cat knick-knacks. She buys and sells more kitty cat knick-knacks than you might imagine. She runs her business almost exclusively through Ebay.
For her, there is a thrill every day when she begins her day. She is able to buy the kitty cat goodies she wants, but she buys them in bulk and then sells off all but the one she keeps for her own collection. The most exciting part of her day is when the UPS man knocks on her front door.
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