Managing an Internet Business for Working Parents - When similar products...
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When similar products are being sold over the Internet, convince your visitors that they will mostly benefit from you than your competitors..
The most popular belief is that price equals quality. The more you pay for
a product the better the product is. However, try not to adjust your prices just to gain your competitors' customers, instead, you can offer them:
Offer special discounts
Give them great deals when purchase more than one item
Put links and details on your site on interesting articles and updates on your products.
Business to Business referrals
Specials on related items
Free newsletters or e-zines
Expedited or personalized service
Product on demand
Most of the time the hottest, or most asked for products are the ones that bring more revenue. A demand on a product is like chain reaction. If one person has it or usually a group or friends everyone else wants the same. So if you have Is your product on demand? If so, by who?
Determine who is your market (children, mothers, parents, etc..)
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