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ONLINE BUSINESS HELP

Five Ways to Monetize Your Website
By: Joe Eitel
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    2009-05-08

    Table of Contents:
  • Five Ways to Monetize Your Website
  • Banner Advertisements
  • Direct Sales
  • Shopping Ads

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    Five Ways to Monetize Your Website - Shopping Ads


    (Page 4 of 4 )

    Shopping ads are yet another excellent option for bloggers looking to monetize their website in a way that ties into the context of what they are writing about. For example, if you write a blog about fashion, posting a shopping ad which details the current bidding information on a vintage dress on eBay will enable you to display an ad that is interesting to you and relevant to the interests of your readers, while also generating revenue for your site.

    Shopping Ads allows bloggers and webmasters to make money by displaying relevant merchant ads on their website. The content of a post doesn't have to be geared towards a specific brand, and it doesn't have to be inclusive of some kind of review. For example, if you love fishing and create a blog entry about a recent fishing trip, ShoppingAds gives you the option of telling them keywords that are relevant to your specific post, for example "fishing gear" or "fishing pole." The site will then use your keywords to find and display merchant ads that match your information, like for example an ad for a specific kind of bait or a new fishing pole model. The keywords you provide will determine how closely related and contextual the merchant ads will be in relevance to your site.

    Shopping Ads requires that you sign up for this service, and they do have a few prerequisites. Your blog or website must first be verified, and then the traffic quality, meaning the number of visitors you have, will be monitored in order to get a better grasp of how popular your site is.

    The site has two different kind of "publishers:" standard and premium. Both have payouts based on traffic geography, though those in the standard category get paid on a cost-per-acquisition-payout.

    Depending on the popularity of your website, you may be asked to become a premium member of the site, meaning you generate revenue with both a cost-per-click and cost-per-acquisition payout. If you have a particularly popular website this can happen in a matter of hours, but for many webmasters and bloggers it will take weeks, if not months, to become a premium publisher bringing in a higher revenue.


    DISCLAIMER: The content provided in this article is not warranted or guaranteed by Developer Shed, Inc. The content provided is intended for entertainment and/or educational purposes in order to introduce to the reader key ideas, concepts, and/or product reviews. As such it is incumbent upon the reader to employ real-world tactics for security and implementation of best practices. We are not liable for any negative consequences that may result from implementing any information covered in our articles or tutorials. If this is a hardware review, it is not recommended to open and/or modify your hardware.

       · Great post, Joe. I noticed you didn’t include email marketing, though. Here is a...
     

       

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