Online Business Help

  Homes arrow Online Business Help arrow Page 4 - Do You Really Need Testimonials at Your Site?
 Webmaster Tools
 
Base64 Encoding 
Browser Settings 
CSS Coder 
CSS Navigation Menu 
Datetime Converter 
DHTML Tooltip 
Dig Utility 
DNS Utility 
Dropdown Menu 
Fetch Content 
Fetch Header 
Floating Layer 
htaccess Generator 
HTML to PHP 
HTML Encoder 
HTML Entities 
IP Convert 
Meta Tags 
Password Encryption
 
Password Strength
 
Pattern Extractor 
Ping Utility 
Pop-Up Window 
Regex Extractor 
Regex Match 
Scrollbar Color 
Source Viewer 
Syntax Highlighting 
URL Encoding 
Web Safe Colors 
Forums Sitemap 
Weekly Newsletter
 
Developer Updates  
Free Website Content 
 RSS  Articles
 RSS  Forums
 RSS  All Feeds
Write For Us 
Contact Us 
Site Map 
Privacy Policy 
Support 
 USERNAME
 
 PASSWORD
 
 
  >>> SIGN UP!  
  Lost Password? 
ONLINE BUSINESS HELP

Do You Really Need Testimonials at Your Site?
By: Jim Daniels
  • Search For More Articles!
  • Disclaimer
  • Author Terms
  • Rating:  stars stars stars stars stars / 0
    2007-06-07

    Table of Contents:
  • Do You Really Need Testimonials at Your Site?
  • So who do...
  • Simple. You let...
  • Customer comments...
  • And if you're...
  • Use customer comments...

  • Rate this Article: Poor Best 
      ADD THIS ARTICLE TO:
      Del.ici.ous Digg
      Blink Simpy
      Google Spurl
      Y! MyWeb Furl
    Email Me Similar Content When Posted
    Add Developer Shed Article Feed To Your Site
    Email Article To Friend
    Print Version Of Article
    PDF Version Of Article
     
     

    SEARCH DEV MECHANIC

    TOOLS YOU CAN USE

    advertisement

    Do You Really Need Testimonials at Your Site? - Customer comments...


    (Page 4 of 6 )

    Customer comments.

    Why does amazon.com include these with nearly everything they sell? It's a simple theory. People are more comfortable purchasing when they can first read what people like themselves think about the product. It makes them feel more at ease knowing not only that other folks like them bought it already, but exactly what they thought of it.

    Simply put, a few good customer testimonials can increase sales literally overnight. How do I know? Last Friday I posted a bunch of fresh testimonials at my site and saw my conversion rate increase by 30%. Overnight.

    The site where I experienced an overnight increase in conversion rate can be viewed at ezWebBusinessBuilder - notice how I worked the testimonials into the copy. They not only help answer potential customers' questions, they flow with the copy as well.

    And yes, even I was surprised at how effective they were. I've never been a big fan of blending testimonials into copy, but that little experiment convinced me that I was stubborn about that for far too long.

    If you are not using plenty of testimonials at your site already, I suggest you start. If you don't have any, just drop your customers a line and ask them what they thought of X product or Y service. If you've been in business any length of time you surely have some happy customers who would be willing to write letters.

    More Online Business Help Articles
    More By Jase Dow

       

    ONLINE BUSINESS HELP ARTICLES

    - Social Media: An Analogy
    - Make a Digital Trail for Site Performance
    - Communication is Key Even in SEO
    - Look Past Your Web Analytics Blinders
    - Everything is Marketing
    - How to Be Transparent Online
    - Respecting Customer Privacy in Social Media
    - Testing Your Site For the Holidays
    - Speak Your Customer`s Language
    - Don`t Ignore Social Media
    - Focus on Business Goals, Not the Internet
    - Solve Problems to Make Money Online
    - Offering Coupons Without Alienating Customers
    - Build Relationships to Build Conversions
    - Online Reviews Matter More Than You Think

    Developer Shed Affiliates

     



    © 2003-2018 by Developer Shed. All rights reserved. DS Cluster - Follow our Sitemap