Building A Customer Database - Although advertising is...
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Although advertising is an important part of your business, some fields do not require it simply because of the nature of the work. Transcriptionists, for example, do not require a large database of customers since most of that work will come through the courts, doctors, or lawyers, depending on the type of transcription you do. In most cases, these fields will not require advertising because your credentials alone will keep the clients coming back again.
Even if your business does not require ongoing advertising, you will need to do some initial advertising in order to gain the momentum you need to get your business operating efficiently. You do not have to spend a great deal of money on advertising but you must keep in mind that sometimes the free internet sites do not afford the same success rate as those that require a fee. Even if its a small fee, you will have more success than with a free advertising site.
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