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ONLINE BUSINESS HELP

Blogging for Dollars
By: Developer Shed
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    2004-10-13

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    Blogging for Dollars
    by Sharon Housley

    Blogging for dollars might sound like the latest game show or some new drinking game, but it's the latest craze to hit the Internet. Bloggers began blogging for a number of reasons, but as the blog movement has increased in popularity, they have found ways to monetize their blogs and are seeing their commitment pay off.

    Whether a blogger's focus is to communicate with customers or just to have fun, they have begun looking at ways to earn revenue from their blogs. The most popular ways for bloggers to earn some added cash for their pet projects are:

    1. ) Google Adsense in Blogs
    Google AdSense allows webmasters to dynamically serve content-relevant advertisements in blogs. If the visitor clicks one of the AdSense ads served to the blog, the website owner is credited for the referral. Webmasters need only to insert a Google-generated java script into the blog or blog template. Google's spider parses the AdServing blog and serves ads that relate to the blog's content. Google uses a combination of keyword matching and context analysis to determine what ads should be served.

    2. ) Affiliate Programs (Product Endorsements)
    Affiliate Programs work when an affiliate web site receives income for generating sales, leads, or traffic to a merchant website. Generally, bloggers will mention or endorse specific products and if site visitors purchase the product, bloggers will receive a portion of the sale.

    3. ) Product Promotion
    Businesses use blogs to detail how specific features or product add-ons can increase functionality and save time. Content-rich product promotion will help with search engine placement.

    4.) Banner Ads
    While less popular than in the past, websites with high traffic levels can still earn decent revenue by selling banner space.

    As the Internet evolves bloggers will continue to seek out ways to monetize their opinions and thoughts. Daily journals and online blogs have become more than just a communication means to many.

    About the Author:
    Sharon Housley manages marketing for the NotePage http://www.notepage.net and FeedForAll http://www.feedforall.com product lines. Other sites by Sharon can be found at http://www.softwaremarketingresource.com , and http://www.small-business-software.net

    **********************************************************

    This article may be used freely in opt-in publications and websites, provided that the resource box is included and the links are active. A courtesy copy of the issue or a link to any online posting would be greatly appreciated send an email to sharon@notepage.net .

    Additional articles available for publication available at http://www.small-business-software.net/free-website-content.htm

    **********************************************************


    DISCLAIMER: The content provided in this article is not warranted or guaranteed by Developer Shed, Inc. The content provided is intended for entertainment and/or educational purposes in order to introduce to the reader key ideas, concepts, and/or product reviews. As such it is incumbent upon the reader to employ real-world tactics for security and implementation of best practices. We are not liable for any negative consequences that may result from implementing any information covered in our articles or tutorials. If this is a hardware review, it is not recommended to open and/or modify your hardware.

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