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Are You Tagging? Create a Successful Tagline for Your Business
By: Shannon Cherry
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    Table of Contents:
  • Are You Tagging? Create a Successful Tagline for Your Business
  • Write down everything...
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    Are You Tagging? Create a Successful Tagline for Your Business - Write down everything...

    (Page 2 of 3 )

    2) Write down everything you can think of that relates to your business. Start big and end small. List everything important and worth mentioning pertaining to your business, then narrow it down by eliminating anything too general or that is not a central point. Keep phrases like 'helping people' and 'total business solutions' out, since they are so generic. Read everything over and strategically decide what should be eliminated until you are left with 3-4 main points and take it from there.

    3) Keep it short. Taglines should be no more than 8-10 impactful words. Use words that are positive in nature and spark interest. For example, if you were writing a tagline for the word 'tagline,' you might come up with "Tagline… simple and memorable."

    4) Develop several taglines before deciding on one. With those 3-4 points, develop several taglines. Read them out loud to make sure that they are easily repeated.

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