3 Steps to Usability - Page Design...
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Page design consists of graphics as well as content. The overall visual impression can easily lead a user to an uncomfortable experience if the graphic placement is not thought out. Contemplating meaning and presentation is a challenge that every designer and developer must face everyday. If graphics are just thrown onto a page with out any thought they could confuse and distract users are dilute the message you are trying to convey. Usability is about making the user feel at ease. Noticeable navigation and scannability of call to action areas makes your message very clear. Users will scan pages only reading headlines and titles until they see something that catches their eye. Cleverly written headlines will draw more users every time and keep them on your website longer. Users are scanners and scannability is key to any website design. Take a moment and scan a page on your website for 3 seconds. Are you able to understand what your company is about? Are your key elements prominently displayed? If not, you need to think about the structure and organization of the page design. Consider the meaning of your site and its purpose. To maximize overall usability, the information on each page needs to appear in a specific order. For example, if there were no graphics in your website, you would want the page structure to look like an outline.
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