3 Steps to Usability
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Websites are built for specific types of viewers and must appeal to a definite target market.Users must be able to view your site, scan everything, and immediately understand what the website is about. Similarly, for maximum usability, your website has to appeal to the needs of search engines. Usability comes down to three main areas: site design, page design, and development. If carried out properly, these elements will bring both users and search engines to your site and keep them coming back for more.
Site design starts before the user ever views your homepage. The download speed of your website can immediately spark the user to click on another site. Excessive graphics or graphics that are not properly optimized for the web can slow down the load speed of any website. By avoiding this concern and designing your website with your userís goals and needs in mind you will create a more positive user experience. Similarly, thinking about the navigation, how the site will work, and why users are coming to your site will give you greater insight to what you need to achieve when designing a new website. Donít let design elements be a usability handicap. Placing pertinent information in highly visible sections of the site will be most effective and will ensure that the design is functional as well as aesthetically pleasing.
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