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ONLINE BUSINESS HELP

12 Ways To Use E-learning For Customer Acquisition And Retention, Part 2
By: David Boggs
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    2005-10-21

    Table of Contents:
  • 12 Ways To Use E-learning For Customer Acquisition And Retention, Part 2
  • Insure a continuous...
  • In customer retention...

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    12 Ways To Use E-learning For Customer Acquisition And Retention, Part 2 - In customer retention...


    (Page 3 of 3 )

    In customer retention sales and marketing in a business-to-business context, they have already purchased your products and services. Your product or service is being used to solve one or a combination of their business challenges. Many times they are more inclined to come back to you again to see if you have another product/service that can help them solve another business problem.

    Customer retention sales and marketing should facilitate customers buying additional products and services. A web-based learning management system used in business-to-business, value-added, manufacturing, and technology industries can become an important conduit between your company's products and services and your customers.

    About The Author:
    Dave Boggs is the founder and CEO of SyberWorks, Inc (http://www.syberworks.com). He has been involved with computer-based and web-based training for more than twelve years. Before founding SyberWorks, Dave was the VP of Sales and Business Development for Relational Courseware. He holds a Bachelor of Science degree in Physics from Union College in Schenectady, NY, and an MBA from the Kellogg School of Management at Northwestern University in Evanston, IL.
    DISCLAIMER: The content provided in this article is not warranted or guaranteed by Developer Shed, Inc. The content provided is intended for entertainment and/or educational purposes in order to introduce to the reader key ideas, concepts, and/or product reviews. As such it is incumbent upon the reader to employ real-world tactics for security and implementation of best practices. We are not liable for any negative consequences that may result from implementing any information covered in our articles or tutorials. If this is a hardware review, it is not recommended to open and/or modify your hardware.
       

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