10 reasons why people "think" they can't make money online
by Fraser Hay
Here in my opinion are the top 10 reasons why people "think" they can't make money online -
1. Not having a product or service to sell
Many people sign up to affiliate programs or business opportunities where they do not offer a real product or service, or it isn’t very apparent either to the affiliate or the potential customer what it is that’s being sold. Find a market or the needs of a market, then find the solution, and supply it to that market at a profit. Ensure there is a market and a demand for the products and services you want to sell online.
2. Concerned they are a Newbie to the internet
Many people are scared of running their own business, they are apprehensive of the jargon, or lack the experience or confidence. If you are starting your own business or selling someone else’s products and services, make sure they offer backup, help, support and guidance either by phone, email, FAQs or instant messenger.
3. Concerned that they have no marketing Training
A common problem on the net, there’s lots of how to information, but a lack of real helpful, detailed step by step marketing training offering advice and guidance on how to sell a specific product or service. Customers want facts, features and benefits, they want to know why you’re different and why they should do business with you – tell them.
If you don’t know, then do a search on google for “online marketing advice” or “online marketing resource” for some help.
4. Don’t know how to generate leads or prospects
Probably one of the biggest problems or concerns for the new guy starting up. See point 1 above, if you know who your market is or who your potential customers are, you can find them via search engines, or search the search engines for “leads” or “opt in leads” for suppliers of leads who may be able to help you.
5. Don’t know how or where to advertise
There are a plethora of options here – e-zine advertising, classified advertising, newspaper advertising, banner advertising, email advertising, magazine advertising. Too many people only focus on free advertising, for best results, always pay for your advertising.
6. Dont have a website
Many affiliate programs now offer template websites or replicated websites, mini sites or build your own sites. There are hundreds of build your own solutions on the web too. Do a search on the web for “build your own website” or “free website” and look at the results.
7. Cant get their questions answered
Many website owners don’t return phone calls or respond to email messages. Remember at the end of the day, People buy people, its one of the most important factors about doing business online. Make sure that you can contact your suppliers, and your customers can contact you by phone, email or instant messenger – it will pay dividends in the long run.
8. Have no working capital
Sorry, but this is tough one. You can’t seriously expect to run a professional business online without spending money. It just needs a bit of careful planning to decide what your budget is going to be, and which forms of advertising you are going to use. If you are not continually promoting your site and url, guess what, people wont find or visit your site and you won’t make money. It’s your choice.
9. "Think" they lack technical knowledge
You can always hire a web designer, or webmaster by looking for one on the search engines. Many affiliate programs offer you free websites that require no technical knowledge and are hosted for you. You do not need any engineering, programming or HTML skills. All you need is a receptive and open mind, and be prepared to test different concepts, techniques and promotional methods to promote your site.
10. Been "bitten" by scams in the past and are now badly conditioned to their true potential on the web
Then use above checklist to ensure that the companies you wish to deal with in the future can assist you and address each of the points listed above. Remember, at the end of the day, there is no such thing as a free lunch, and if you truly want to be successful online, its all about creating real personal human relationships with people, and applying daily effort to promoting your site each and every day.
© Strategic Marketing Ventures Ltd - all rights reserved
About the Author
© Fraser J. Hay is a happeneur® and CEO of Strategic Marketing Ventures, owners of happeneurs.com. His Free 7 day marketing course, happenetics, has been successfully completed by over 34,000 subscribers in over 70 countries worldwide. For further information please visit www.happeneurs.com
email - firstname.lastname@example.org
url - http://www.happeneurs.com
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