Online Business Help

  Homes arrow Online Business Help arrow Page 2 - 10 Factors That Make People Buy Online
 Webmaster Tools
Base64 Encoding 
Browser Settings 
CSS Coder 
CSS Navigation Menu 
Datetime Converter 
DHTML Tooltip 
Dig Utility 
DNS Utility 
Dropdown Menu 
Fetch Content 
Fetch Header 
Floating Layer 
htaccess Generator 
HTML Encoder 
HTML Entities 
IP Convert 
Meta Tags 
Password Encryption
Password Strength
Pattern Extractor 
Ping Utility 
Pop-Up Window 
Regex Extractor 
Regex Match 
Scrollbar Color 
Source Viewer 
Syntax Highlighting 
URL Encoding 
Web Safe Colors 
Forums Sitemap 
Weekly Newsletter
Developer Updates  
Free Website Content 
 RSS  Articles
 RSS  Forums
 RSS  All Feeds
Write For Us 
Contact Us 
Site Map 
Privacy Policy 
  >>> SIGN UP!  
  Lost Password? 

10 Factors That Make People Buy Online
By: William Nabaza
  • Search For More Articles!
  • Disclaimer
  • Author Terms
  • Rating: 3 stars3 stars3 stars3 stars3 stars / 2

    Table of Contents:
  • 10 Factors That Make People Buy Online
  • More important than...
  • Some marks of...
  • Ordering online is...

  • Rate this Article: Poor Best 
      Del.ici.ous Digg
      Blink Simpy
      Google Spurl
      Y! MyWeb Furl
    Email Me Similar Content When Posted
    Add Developer Shed Article Feed To Your Site
    Email Article To Friend
    Print Version Of Article
    PDF Version Of Article




    10 Factors That Make People Buy Online - More important than...

    (Page 2 of 4 )

    More important than the type of products you sell is the size of the niche you choose. In the physical world, niches are based on geography. I often buy food at the corner store near my house. Despite the small selection and high prices. So in the physical world, proximity is king.

    It's different on the Internet, geography is almost irrelevant on it. Niches on the Internet are based on what you sell, not where you are. So the key here is to choose a niche small enough that you can dominate it. Small manufacturers may be the biggest internet winners because they can dominate a niche.

    3. High Production Values.

    In a print catalog, "production values" refers to the quality of the paper and printing process used. High production values convince consumers to buy in print catalogs so goes on the web. Consumers will not buy from an amateurish web site.

    If your company is unable to put up a good professional web site, then it seems natural to assume that your company cannot deliver good products or services.

    4. Make your site easy.

    If you want people who visit your site to order online, don't put any obstacles in their way. Whatever you do, don't force visitors to register.

    Most major sites have learned not to require registration. Place your navigation system somewhere on top or on the left side constantly displaying on your site. Make it easy for all kinds of people (both laymen and technically inclined) to find their way on your site. You might was well include a search engine of some sort to your products database. A small button leading to the home page would add to the friendliness of your site.

    5. Be real.

    Don't play hide-and-seek from your visitors. Include your name, phone number, email address and street address to show that you are a real person with real products and services to sell.

    More Online Business Help Articles
    More By Jase Dow



    - Social Media: An Analogy
    - Make a Digital Trail for Site Performance
    - Communication is Key Even in SEO
    - Look Past Your Web Analytics Blinders
    - Everything is Marketing
    - How to Be Transparent Online
    - Respecting Customer Privacy in Social Media
    - Testing Your Site For the Holidays
    - Speak Your Customer`s Language
    - Don`t Ignore Social Media
    - Focus on Business Goals, Not the Internet
    - Solve Problems to Make Money Online
    - Offering Coupons Without Alienating Customers
    - Build Relationships to Build Conversions
    - Online Reviews Matter More Than You Think

    Developer Shed Affiliates


    © 2003-2018 by Developer Shed. All rights reserved. DS Cluster - Follow our Sitemap