Your Money Is Still In Your List - Build It! - Because of the...
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Because of the spam factor, buying leads does not work as well as it used to but it is still quite effective. It just takes more leads to get the desired response. Right now lead companies are falling over themselves to sell single opt-in leads cheaper than their competitors. Some companies are literally giving them away free for a limited time at the rate of 2,000 per day. Sign up with one of these companies and find an autoresponder service still willing to allow you to import purchased leads. It is a numbers game. Let's say you only get 50 – 100 sign-ups for your newsletter out of each 2,000, it is still not a bad deal. That is 1,500 – 3,000 additions to your list each month at a fraction of what it would cost to buy double opt-in leads. It is then up to you to build a relationship with the ones who have agreed to opt-in to your list.
Traffic Exchanges are great places for getting leads. Don’t expect a huge number of direct signups for your programs from them. Most of the people surfing the Traffic Exchanges are advertising their products or sites. They are not looking for programs to join.
The best way I've found to work the Traffic Exchanges, is to join a few lead generation programs of your choice and advertise them on the Traffic Exchanges. The people surfing the Traffic Exchanges who are not getting results are open to offers from new recruiting programs.
Run contests on your website and have people subscribe to your newsletter as a requirement of entry. If your newsletter is any good they will continue to receive it even after the contest is over.
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