Why You Should Archive Your Ezines and Newsletters Online - It is very...
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It is very inexpensive to provide your archives online, and it can improve your subscriber's experience letting him or her feel good about the service that you are providing to them.
People may have a desire to read your publication, but your ezine can easily get overlooked due to the excessive number of publications currently arriving in the subscriber's email box. A day will come when an individual feels overwhelmed by the number of publications arriving in their mailbox each day or week. When this starts to happen, they start canceling subscriptions because it is simply too much hassle to go through and delete these newsletters and ezines every week or every month. I have found myself in that position, so I eliminated the ones that bored me and only kept one or two subscriptions that really seemed to offer me the quality content that I wanted in an easy to read format. It was getting to be annoying to go through my email on a regular basis to filter out the excess ezines and newsletters that I did not read anyway.
So if you want to set yourself apart from your competitors and offer a value added service to your customers, you seriously need to consider placing your archives online. It is likely that you will be surprised at the change in your search engine rankings as well. Again, if you provide a pay subscription consider offering a few issues in a free archive so that you can show potential subscribers and advertisers the quality of the product you provide.
About The Author
Trey Pennewell is one of several ghost writers making his work available at: http://thePhantomWriters.com. thePhantomWriters is known for their ability to get your reprint articles distributed to 17.000+ publishers and webmasters looking for quality content. Now, they have a program available that allows you to purchase the rights to use an article for the promotion of your online business, from their Catalog of Pre-Written Ghost Articles.
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