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NEWSLETTER MARKETING

Make Your Ezine Make You Money
By: Alicia Forest
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    2005-12-19

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    Make Your Ezine Make You Money


    (Page 1 of 3 )

    Writing a regular ezine/newsletter can sometimes feeling like hard work.So if you're putting in the time and effort to give your readers valuable content, consider implementing at least a few of the strategies in this article to help your efforts pay off in profits.

    Here are 4 ways to help your ezine make you more money:

    1. Self-promote
    Besides giving valuable content in each issue of your ezine, don't forget to add a little self-promotion as well. After all, it is one of your best marketing tools, and you want to make sure that you are letting your subscribers know what products and services you have available for them. I

    It's best to do this in a separate section of your ezine, instead of in the copy of the article you write for your readers. A short blurb about you and what you offer, as well as a bit about one of your products and services with a link to more information is all you really need to do.

    A tip: If space allows, consider adding one or two short testimonials from your clients/customers who are raving fans, too.

    Depending on the method through which you are publishing your ezine, you can track how many times your links are clicked on, which gives you valuable market research information about what your readers are interested in finding out more about.

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