List-Building: The Secret To Gaining A Huge List, One Step At A Time
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Blogging and pinging, press releases, writing articles, doing Podcasts, or using AdWords.Choose one. None of them are the magic bullet. All of them can make you a million dollars—individually. You can get good at any one of those things and drive all the traffic you want for the rest of your life. (At least as long as it’s a viable traffic source. )
Meaning, you don’t have to be good in all of them. You need to start by being good in one of them. What we’re talking about are traffic streams. If you're just building your first list, you may be falling into the same problem with traffic that people fall into when they think about multiple streams of income. They try to have 25 streams of income all at once, when none of them produce anything.
First and foremost, you need to build a list. So, if you’re going to do press releases, do a press release every day and link it to your list-building page. Press releases are just a way of getting a message out in front of people. AdWords are great, too, though. People make a lot of money with AdWords. But, test AdWords slowly, and see what gets you the most list members, first. If you want to take the time to figure that out, go for it.
Step one is to pick one topic to use AdWords for. Once you know what your topic is and have a squeeze page up to build your list, then if you want to drive traffic with AdWords, drive traffic with AdWords. Read Perry Marshall’s book, The Definitive Guide to AdWords, first. Don’t waste a bunch of money.
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