At the end of the day all it comes down to is...
Get it out there, immediately upsell those who opt-in on the thank-you page—give them a one-time offer or something like that, the teleseminar series, or the course.
However you’re doing it, it doesn’t really matter. Whoever you’re applying the information to it doesn’t really matter—the model is the same. The reason I’m telling you to do it this way is because when you give people free information, upsell them to paid information. That’s it—that’s all it comes down to.
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