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NEWSLETTER MARKETING

How To Convert At Least 30 Percent of Your Newsletter Subscribers into Paying Customers
By: Shane Kukec
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    2006-02-28

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  • How To Convert At Least 30 Percent of Your Newsletter Subscribers into Paying Customers
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    How To Convert At Least 30 Percent of Your Newsletter Subscribers into Paying Customers


    (Page 1 of 3 )

    If I received a quarter for every time someone told me that it's absolutely impossible to convert 30% of the subscribers on your list, I'd have an extra million dollars sitting in my bank account.

    Well I'm here to tell you that it can be done ONLY by using a systematic approach to converting your list. How is this done, and is it difficult you ask?

    Well if done correctly, it's possible you may even convert more than 30 percent.

    Using the traditional permisssions email marketing strategies that most internet marketers use simply isn't good enough anymore.

    People are getting pitched to for products that they're not even interested in eventually they become desensitized to the offer. Yes, SPAM has hurt the email marketing industry but it hasn't killed it...it's simply forced some of us to develop alternative strategies to be successful.

    In order to be successful, you simply need to create highly targeted sublists and then pitch them an offer they cannot refuse. Now, at this point you may be thinking it's very difficult, however; it's not, so let me show you exactly how you should do it.

    Example: Let's assume that my ideal leads/market are stock market traders/investors. Here is how I would set it up.

    I would create a optin-page offering someone a unique and FREE ecourse or report which the website visitor needs to subscribe to receive. Now, asking them for an email address and first name IS NOT GOOD ENOUGH anymore, and this is where most marketers get it wrong. You need more information to know exactly who they are and what they're interested in.

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