Build Your Opt-In Email List: 7 Important Basics
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You've heard it before, your best friend online is your opt-in email list.
Time and time again you have heard how important it is to develop a list of email subscribers that will allow you to place your products, special offers and priceless information in front of them on a regular basis.
Not sure about that? Let's consider the facts:
Fact: Online buyers are skeptical.
Fact: Online buyers need to trust you before they buy from you.
Fact: Online buyers require your product or service to be placed in front of them an average of 7 times before they actually buy from you.
Fact: Buyers that buy from you once are likely to buy from you again.
Fact: Your email subscribers need to be extremely targeted (interested) in what you have to offer.
Fact: Most visitors leave your site and never return.
So what do these facts mean to you? They mean your success as an online marketer depends on creating, nurturing and communicating with an opt-in email list.
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