Advantages of Email
by Scott F. Geld
Email has changed the way we do business. Sure, people complain
about the amount of Email they receive. But when all is said
and done, using Email has impacted business in a positive way
and has the edge over other methods of communication.
Here are five advantages of using Email:
Managing Email is Easy
You can manage all your correspondence on screen and so can your
customers. Your proposal can be answered, revised, stored, and
sent to others, all without reams of paper involved.
Email is Fast
Mail is delivered instantly...from your office to anywhere in
the world. No other method of delivery can provide this service.
Timely buying and selling decisions can be made in a heartbeat.
Email is Inexpensive
Compared to telephone calls, faxes, or over night courier
service, Email is less expensive.
Email is Easy to Filter
The subject line on an Email makes it easy to prioritize
messages. The reader can identify ritical correspondence
quickly and dealt with it immediately. Unlike regular mail
which needs to be opened and reviewed, or voice mail which
requires you to either listen to or scan all your messages
for those that require immediate attention.
Transmission is Secure and Reliable
The level of security in transmitting Email messages is very
high, and the industry continues to strive to develop even
tighter security levels. Email is private. Often telephone and
fax messages are not. If the address information is correct,
rarely does an Email go astray. Fax machines can be out of
order or out of paper and this prevents an important message
from being delivered in a timely manner.
Email is an Internet marketing tool that is fast, easy to use,
inexpensive and effective. Email levels the playing field
between the big corporations and small businesses. No longer
is it just the big boys who have the resources to access the
big advertising houses. Anyone can get their word out there
using Email as the method of delivering the message.
Scott F. Geld is the Director of Marketing for
MarketingBlaster.com, a company providing targeted
traffic and leads: http://www.MarketingBlaster.com
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