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HOW TO

Your Guide to Creating Quality Back Links
By: Katie Gatto
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    2010-06-02

    Table of Contents:
  • Your Guide to Creating Quality Back Links
  • In Post vs. In Comment Links
  • How to Build In Post Links
  • How to Build In Comment Links

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    Your Guide to Creating Quality Back Links - How to Build In Post Links


    (Page 3 of 4 )

    Building links in a post is a matter of building relationships with the blog writers or editors. As you have guessed by now, that is not a quick and easy process. It takes time and energy, but most of all it calls for a genuine desire to make professional contacts. While your progress may vary in speed or success with each blogger, it is well worth the time. Be patient and understanding.

    1. Identify your target blogs and bloggers. This is not about quantity, but about the quality of the sites. To begin with, choose a core group of sites, say five to seven, that you would want to have incoming link posts from.

    2. Find out who chooses content for those sites. This may be a main blogger, or in the case of a larger site, this may be an editor or site manager. Get some kind of contact information for that person. Contrary to what many people think, this does not have to be an email or IM. As a matter of fact, if you happen to be social networking proficient, then Facebook or Myspace may be a better option, because it allows for a higher level of interactivity with your target.

    3. Become a regular commenter. Not a commenter for links, but a "just expressing my thoughts" type of commenter. Be sure to add to the discussion and to reply to anyone who take the time to write comments back to you.

    Just remember the basic guideline that discussion is good, as is intelligent debate, but argument is probably not a good idea at this point. You donít want to run the risk of being labeled a troll. Most of these sites should allow you to include a URL with your name. If possible, do this.

    4. Make personal contact with your target blogger after a few comments. This should be a more in-depth comment or question. Try to encourage long answers with open-ended questions.

    5. Look for signs of a visit from your target blogger, like comments. Respond to them.

    6. As time passes, keep this relationship and personal contact up. Look for links in the posts.

    7. If after a few months have passed, you have no link, send a proposal for a guest post. Sure, you may have to write for free, but you will still get a link with the post. You may even get a brief synopsis of the site as well.

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