How to Enrich your Advertisement Copy - Business writing or...
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Business writing or creative writing software can be used to enrich an advertisement copy and also to check and correct English grammar, spellings and for proofreading. Some of the business writing softwares has text enrichment tool, which suggest rich adjectives and adverbs for your text to make your copy more interesting, so that you can avoid writing a prosaic or an ordinary copy.
Copywriter should first decide the style of writing for the product. It could be a-
- Suggestive copy,
- Expository or illustrative copy with all details of the product with pictures and illustrations,
- Educative copy containing valuable technological information,
- Institutional copy highlighting strength of the company or
- Humorous copy with exaggeration and cartoons or caricatures to make advertisement more effective.
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