Domain Names And Toll-free Numbers: A Profitable Link
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A few months ago, I turned down a naming assignment from a company seeking a business name that would correlate with a domain and a toll-free number, both currently available.Impossible, I thought. Nope, not impossible if you know how to go about it, says Bill Quimby of TollFreeNumbers.com.
The key is to find the vanity phone number first, Quimby says, and there are many more available toll-free numbers that spell out something related to your business than you would imagine. For instance, when he ran a search for toll-free numbers related to naming, he came up with 888-DR-NAMING (which I immediately reserved), 866-NOW-NAME, 877-PRO-NAMING, 888-WEB-NAMING, 877-TOP-NAMING and hundreds of other options.
Once you find a toll-free vanity number, the next step is to make sure the corresponding domain name is available for registration. 888DRNAMING.com was available, and I reserved that as well for future use. Then I was all set for a radio publicity campaign, a national advertising campaign or just rebranding.
Some points to keep in mind if this sort of naming strategy excites you:
* Although North American phones show letters on the keypad, telephones elsewhere in the world may not. Likewise, toll-free numbers in North America cannot be dialed from other continents. If you have a global business, branding only through a toll-free number that works only in one part of the world may not be a smart idea.
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