Why Blog?
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Why Blog? Blog, blog, blog. What the heck is it anyway?Does it ribbit? Oink? Croak? One more torturous gadget I have no time for? Entertainment? Work? Solitaire? What’s in it for me?
If this sounds like you this new year, you’re in a good place. At least you’re alive, curious and addicted to email. A blog is a useful tool for your business--if and only if--you take time to get used to the process. Not only will a blog generate traffic for your web site; it will educate your prospects, connect people to your business and increase your search engine rankings.
“But I don’t wanna!” You whine, “I’m so busy, how can I possibly fit “blogging” into my already packed schedule?”
Trust me, it’s worth it!
“I think blogging is a basic form of ‘Rip, Mix and Learn’ (RML). Just like I’m doing right now, I’m ripping an idea from Alan and others, mixing it up with my own experience and reality, and writing about it as a way to clarify and learn. And really, it is the writing part that forces me to organize these thoughts and give some form to them. It’s when the learning coalesces...”
From Will Richardson, Weblogg-Ed
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