Jump on Blogging and RSS Feeds or be Left Behind!
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Viruses and the deluge of the cyberspace version of junk mail, spam, has forced marketers to look for new ways to get back into the surfer’s eye.Spam filters hinder many of today’s marketers. That ezine you spent hours producing is often routed to the garbage bin without your intended audience ever seeing it. Now that’s not nice, but overwhelming piles of unsolicited emails are thrown into virtual mailboxes around the globe. Do you read your spam mail?
The wise and prudent are jumping on a trend that was relegated to personal use until about a year ago - blogging and RSS Feeds. These new tools have become the latest marketing craze to hit the Internet. Why? The advantages they present are amazing, cost effective, and can get your site indexed in the blink of an eye. No wonder marketing gurus are smiling like the Cheshire cat!
Andrew logged onto his usual My Yahoo! page early in September 2004, and was startled to see that it had had a make-over. Really, he thought only women did that! What was this RSS feed information blaring across the screen anyway? It took a little bit of investigation, but Andrew soon discovered that this news could mean extra money in his pocket.
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