Blogging: Effective Marketing - By providing important...
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2) ANNOUNCEMENTS – By providing important new offerings or staff changes, your client may feel more connected to your firm.
3) CONTESTS – In keeping with the fun nature of a b-blog, contests can be conducted through a blog that can supply visitors with a chance to receive promotional products.
4) SALES – If you will be conducting a sale on your products a b-blog can provide an easy way to pass that information along to people who are genuinely interested in what you have to offer.
5) JUST THE FAQ’S – A b-blog is an effective way to solicit questions and then respond to them in your blog.
One of the key functions of a b-blog is to raise awareness and trust for your products and/or services while keeping things light, informal and highly personable.
B-blogs can be updated as often as you need to and your posts do not need to be exceptionally long. You should say what needs to be said and sign off. By making your comments short and to the point you will likely discover your visitors will respond better than if you insist on drawing things out.
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