Are You Content With Your Blog Content? Avoid the 5 Blog Bloopers that Will KILL Your Credibility
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So everybody's bloggin', but what makes one web marketer's blog a hotbed of marketer activity and massive sale converter... while another blog just sits there collecting hits but getting no real business?Check the Five Bloggin' Bloopers that will kill your credibility and drive business right into the other guy's lap... then avoid them like the plague!
Blog Blooper 1. Not branding yourself.
How will people who land on your blog via the links and search engine results know who you are unless you tell them? Try to close every blog entry you write with a signoff or call-to-action. Example: "Need a copywriter? Email email@example.com." This way, no matter what your fans are reading, they'll be reminded of you, your website and what you can offer them.
Blog Blooper 2. Sharing too much personal information.
If you're blogging for business, stick to business. Sure, it's okay to reveal a few amusing details now and then... but if you gab too much on your blog, all you'll succeed in doing is attract other gabbers. Remember your purpose in all this, and keep your topics closely geared fulfilling the business needs of your target audience.
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