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AFFILIATE PROMOTION

5 Rock-Solid Methods For Increasing Your Online Income From Affiliate Programs
By: Developer Shed
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    2003-12-18

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    5 Rock-Solid Methods For Increasing Your Online Income From Affiliate Programs
    by Mosiekk Conley

    What you are about to read... are some my most personal and
    tested strategies for increasing my income from affiliate
    programs.

    It seems that the question I get most from my subscribers to
    my newsletter is:

    "How can I make more money from affiliate programs?"

    The answer to this question is so simple that I almost feel
    guilty about what I am going to share with you.

    The most common problems I see with most people that are
    promoting affiliate programs are:

    1. No preselling!
    2. 20 different affiliate program links all on one page.
    3. No personal endorsements. (this is a big one!)
    4. Lacking additional incentives.
    5. Targeting the wrong people.

    And the list could go on and on...


    Tip #1 - Separate yourself from other affiliate marketers.

    Meaning what would make me want to buy from you instead of
    the other sites that I see promoting that same product.

    In sales there is something that is called a USP.

    Simply put, what sets you apart from everyone else selling
    the same or similar products?

    If you are selling air conditioning units, you would want to
    tell me exactly how your units will be even better than the
    next guys air conditioning units.

    You want to make your customer feel as though your A/C units
    are the best thing since "sliced bread" without distorting
    the truth.

    If you don't, then your potential customer may go somewhere
    else to get an even better deal.

    An easy way to accomplish this is through the use of added
    incentives.

    One ingenious, idea that comes to mind when selling A/C
    units, is to offer a free jacket with every A/C unit.

    Basically signifying that the air will be so cold that your
    customers will require a jacket.

    Another idea would be to offer a free trip to Las Vegas.

    These may seem like over-the-top suggestions but whatever it
    takes to separate yourself from others in your market is
    necessary to realize your true income potential.


    Tip #2 - Putting Your Ad In Front of the RIGHT Audience.

    Again using the A/C units as an example, it would be a grave
    mistake to advertise to people who live in Alaska.

    Why?

    Well because most of the people that live in Alaska most
    likely wouldn't have any use for A/C.

    It really doesn't hot enough to warrant using A/C.

    Therefore, your efforts would most like be wasted on them.
    You would probably serve yourself better by advertising in
    New Mexico, Nevada, or some other place that would be better
    suited for A/C.

    What I see on the internet, is people promoting their
    affiliate links on those "Start Page Exchange Programs."

    While these programs seem to bring in tons of traffic, it is
    not targeted traffic.

    For starters, most of the people using those programs don't
    really even see the offers that show up. Then to top it all
    off, if they do see them they are probably in a totally
    different market, so they really have no use for your
    particular program.


    Tip #3 - K.I.S.S. - Keep It Stupid Simple!

    I couldn't think of any other way to put this.

    Make it as easy as possible for your customer to get what
    he/she wants.

    When you have other things that can either detract or take
    attention away from your offer, you lessen your chances of
    making that sale.

    As mentioned earlier, when most people see just a page full
    of affiliate links, they are more likely to go somewhere
    else.

    Personally, I feel like the affiliate is just trying to get
    my money and not trying to help me.

    So if your affiliate program is for a particular product,
    create a page just for that product and nothing else.

    If you want to promote mulitple products, create an ebook or
    ezine and promote them in there.

    Tip #4 - Add your own personal touch.

    Quick story...

    I used to work for a popular shoe company. This company had
    shoes that targeted several different types of customers.

    The department that I specialized in was basketball.
    (Primariliy because I played in college) After about 1 month
    on the sales floor, I vaulted to the top in sales.

    When asked by my fellow associates, how I managed to
    accomplish this feat, I answered "I tell my customers about
    my personal experiences with the shoes."

    You have to realize that most people want to know exactly
    how they will benefit from something.

    What better way to highlight the benefits of a particular
    product or service than by telling your own pesonal
    experiences with that product.

    If you are not a customer of the products you are selling
    then you are losing tons of sales.

    So before you go and join that next affiliate program, try
    buying it first and then joining the affiliate program.

    You never know, not only could you increase your sales, but
    you could also be saving your reputation too.

    What if you promoted a product or service that happened to
    be a scam. You would tarnish your reputation forever and
    making money on the internet would be a pretty tough
    endeavor.

    Tip #5 - Presell, Presell, Presell!

    pre·sell
    Pronunciation: (")prE-'sel
    Inflected Form(s): pre·sold /-'sOld/; -sell·ing

    1 : to precondition (as a customer) for subsequent purchase
    or create advance demand for (as a product) especially
    through marketing strategies
    2 : to sell in advance raised money to publish the book by
    preselling film rights

    This is the definition taken from Merriam-Webster's
    Dictionary.

    In essence, you are getting your customer ready to
    eventually buy something, without mentioning price.

    You want to basically pump your propect up so much that when
    they reach your affiliate product, they don't even need to
    read the sales letter. They simply look for the "Buy Now"
    link and purchase it right away.

    This, and the Personal Endorsement technique, used together
    can make a powerful force that short of "threatening your
    customer at gun point" can make the world of difference
    between no sales and massive sales.

    ------------------------------------------------------------

    These 5 tips are guaranteed to help you increase your
    revenue from affiliate programs.

    Used correctly they can be the catapult that launches you
    into "Super Affiliate" status.

    I went from making literally nothing from affiliate programs
    to making a minimum of $500 per month just from affilite
    programs.

    While $500 doesn't seem like much, over 12 months that
    equates out to an EXTRA $6000 per year!

    Just following these 5 little ole' tips can make the world
    of difference for you too.

    Give it a try and find out for yourself.

    ------------------------------------------------------------
    Mosiekk Conley is editor and publisher of the Ebook Profits
    Ezine where he shares strategies and tips to you become
    successful on the internet. If you would like to receive
    more articles like this one please send an email to
    mailto:subscribe@ebook-profits.com?subject=TRAFVT
    ------------------------------------------------------------
    DISCLAIMER: The content provided in this article is not warranted or guaranteed by Developer Shed, Inc. The content provided is intended for entertainment and/or educational purposes in order to introduce to the reader key ideas, concepts, and/or product reviews. As such it is incumbent upon the reader to employ real-world tactics for security and implementation of best practices. We are not liable for any negative consequences that may result from implementing any information covered in our articles or tutorials. If this is a hardware review, it is not recommended to open and/or modify your hardware.

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