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AFFILIATE PROMOTION

10 Secrets of the Super Affiliate Mindset
By: Jase Dow
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    2004-12-29

    Table of Contents:
  • 10 Secrets of the Super Affiliate Mindset
  • Super-affiliates are...
  • Giving is the...
  • If you want...
  • And more importantly...

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    10 Secrets of the Super Affiliate Mindset - Super-affiliates are...


    (Page 2 of 5 )

    Super-affiliates are different. They learn how to do all the "hard' things other people shy away from. They learn about selling and they get good at it. They set goals, make daily and weekly plans, and measure their progress. They don't waste time creating huge content sites unless they have hard evidence that those sites will eventually bring them BUYERS (not just browsers or researchers).

    And most of all, they keep their eye on PROFITABILITY. Not just traffic, not just visitors. Super-affiliates look for a return on their investment of time and effort, as well as money.

    #3 - Super-affiliates follow up.

    Most affiliates can attract prospects. A few can convert prospects into customers. But only super-affiliates turn existing customers into repeat customers.

    Super-affiliates know that the person who has already bought from you is the most willing prospect for your backend products, upsells, and cross-sells. These current customers are also the cheapest to sell to. So super-affiliates are always thinking of the lifetime value of a customer... and always offering them the best value and deals.

    #4 - Super-affiliates give before receiving.

    Super-affiliates invest time and money giving something of REAL value. Before they ask for the sale... and before they seal a JV. Maybe they give away useful content. Maybe they offer a valuable resource. Maybe they offer to put in some sweat equity for a piece of the action. Maybe they offer customers a chance to win something... or a smile.

    But no matter WHAT they give, super-affiliates do business in a spirit of openness. It's not about beating the other guy. It's about networking and making alliances. It's about viewing the Internet marketplace as one great big "small town." It's about saying "let's talk." And it's about putting something - money, effort, or reputation - on the table BEFORE making demands.

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